Pespi Rolls out 2 new spots for the 2008 Super Bowl..

Pespi releases 2 of its entrys into the Super Bowl lineup a little early.

The first spot features a troubled Justin Timberlake who is magnetically attracted to a Pespi.

Pepsi : Magnetic Attraction

Agency: BBDO, New York
Chief Creative Officers: David Lubars, Bill Bruce
Executive Creative Director: Don Schneider
Copywriter: Dan Rollman
Art Director: Matt Vescovo
Executive Producer: Hyatt Choate
Exec. Music Producer: Loren Parkins
Production Company: MJZ, New York
Director: Craig Gillespie
Director of Photography: Chris Soos
Editorial Company: Nomad
Editor: Tom Muldoon
Music House: Sound Lounge
Music: “Lovestoned” by Justine Timberlake

The second Spot “Nod” features a tired generation of people waking and dancing up when they drink some Pespi Max..It has the cheesy club hit of the 90’s what is Love as the soundtrack and has a whole bunch of celebrity cameos ….the best part is Chris Katan at the end.

Diet Pepsi Max: Nod
Diet Pepsi Max: Nod

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Client: Pepsi
Agency: BBDO, New York
Chief Creative Officer: David Lubars,
Bill Bruce
Executive Creative Director: Don Schneider
Creative Director/Copywriter: Brian Donovan
Creative Director/Art Director: Mike Boulia
Executive Agency Producer: Amy Wertheimer
Director: Paul Middleditch
Production Company: White Label Product
Director of Photography: Bill Pope
Editorial Company: Nomad
Editor: Tom Muldoon
VFX/SFX: The Mill
Song: What Is Love?

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