Geico uses Mrs. Butterworths…!

I love the current Geico capaign of B-list or forgotten Celebrity s but this one takes the cake. You know the setup A regular Geico customer with a celebrity spokesperson to interpret what they are saying…. And I belive using Mrs. Butterworth is quite a brilliant move.

Client: Geico
Agency: The Martin Agency
Creative Director: Steve Bassett
Copywriter: Bob Meagher
Art Director: Adam Stockton
Agency Producer: Holly Flaisher
Production Company: Smuggler
Director: Chris Smith
Director of Photography: Toby Irwin
Executive Producer: Patrick Milling Smith,
Brian Carmody
Editorial Company: Spotwelders
Editor: Dick Gordon
Post Production: Riot
Telecine: Nice Shoes
Animation: Buster Design
ECD/EP (Animation): Jonas Morganstein
Audio Post: Rainmaker Studios

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